Essentials of Strategic Management

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Edition: 5th
Format: Paperback
Pub. Date: 2010-07-19
Publisher(s): Pearson
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Summary

Essentials of Strategic Managementoffers a concise explanation of the most important concepts and techniques in strategic management. Further, the brevity of this text makes it suitable for use in corporate and executive training programs. Basic Concepts of Strategic Management; Corporate Governance, Ethics, and Social Responsibility; Environmental Scanning and Industry Analysis; Internal Scanning: Organizational Analysis; Strategy Formulation: Situation Analysis and Business Strategy; Strategy Formulation: Corporate Strategy; Strategy Formulation: Functional Strategy and Strategic Choice; Strategy Implementation: Organizing for Action; Strategy Implementation: Staffing and Leading; Evaluation and Control; Suggestions for Case Analysis For professionals in fields of strategic planning and competitive strategy.

Table of Contents

Prefacep. xiii
Introduction to Strategic Managementp. 1
Basic Concepts of Strategic Managementp. 1
The Study of Strategic Managementp. 2
Initiation of Strategy: Triggering Eventsp. 4
Basic Model of Strategic Managementp. 5
Strategic Decision Makingp. 11
Discussion Questionsp. 14
Key Termsp. 14
Notesp. 15
Corporate Governance and Social Responsibilityp. 16
Corporate Governance: Role of the Board of Directorsp. 17
Corporate Governance: Role of Top Managementp. 23
Social Responsibilities and Ethics in Strategic Decision Makingp. 24
Discussion Questionsp. 28
Key Termsp. 29
Notesp. 29
Scanning the Environmentp. 30
Environmental Scanning and Industry Analysisp. 30
Environmental Scanningp. 31
Industry Analysis: Analyzing the Task Environmentp. 37
Competitive Intelligencep. 46
Forecastingp. 47
Synthesis of External Factors-EFASp. 48
Discussion Questionsp. 50
Key Termsp. 50
Notesp. 51
Internal Scanning: Organizational Analysisp. 52
Resource-Based View of the Firmp. 52
Business Modelsp. 55
Value-Chain Analysisp. 56
Scanning Internal Resources and Capabilitiesp. 57
Synthesis of Internal Factors-IFASp. 69
Discussion Questionsp. 70
Key Termsp. 71
Notesp. 71
Strategy Formulationp. 72
Strategy Formulation: Situation Analysis and Business Strategyp. 72
Situational (SWOT) Analysisp. 72
Review of Mission and Objectivesp. 76
Generating Alternative Strategies Using a TOWS Matrixp. 77
Business Strategiesp. 78
Discussion Questionsp. 87
Key Termsp. 87
Notesp. 88
Strategy Formulation: Corporate Strategyp. 89
Corporate Strategyp. 90
Directional Strategyp. 90
Portfolio Analysisp. 97
Corporate Parentingp. 102
Discussion Questionsp. 104
Key Termsp. 104
Notesp. 104
Strategy Formulation: Functional Strategy and Strategic Choicep. 105
Functional Strategyp. 106
The Sourcing Decision: Location of Functions and Capabilitiesp. 110
Strategies to Avoidp. 111
Strategic Choice: Selection of the Best Strategyp. 111
Development of Policiesp. 117
Discussion Questionsp. 117
Key Termsp. 117
Notesp. 118
Strategy Implementation and Controlp. 119
Strategy Implementation: Organizing for Actionp. 119
What Is Strategy Implementation?p. 120
Who Implements Strategy?p. 120
What Must Be Done?p. 120
How Is Strategy to be Implemented? Organizing for Actionp. 121
International Issues in Strategy Implementationp. 131
Discussion Questionsp. 132
Key Termsp. 132
Notesp. 132
Strategy Implementation: Staffing and Leadingp. 134
Staffingp. 135
Leadingp. 139
Discussion Questionsp. 145
Key Termsp. 146
Notesp. 146
Evaluation and Controlp. 147
Evaluation and Control in Strategic Managementp. 148
Measuring Performancep. 149
Strategic Information Systemsp. 156
Guidelines for Proper Controlp. 157
Strategic Incentive Managementp. 157
Discussion Questionsp. 159
Key Termsp. 160
Notesp. 160
Introduction to Case Analysisp. 161
Suggestions for Case Analysisp. 161
The Case Methodp. 161
Frameworks for Case Analysisp. 161
Researching the Case Situationp. 162
Financial Analysis: A Place to Beginp. 162
Using the Strategic Audit in Case Analysisp. 168
Discussion Questionsp. 168
Key Termsp. 169
Notesp. 169
Suggested Techniques for Case Analysis and Presentationp. 170
Case Analysisp. 170
Written Reportp. 171
Oral Presentation by Teamsp. 171
Resources for Case Researchp. 173
Company Informationp. 173
Economic Informationp. 173
Industry Informationp. 173
Directory and Index Information on Companies and Industriesp. 174
Ratio Analysis Informationp. 174
Online Informationp. 174
Strategic Audit of a Corporationp. 176
Current Situationp. 176
Corporate Governancep. 176
External Environment: Opportunities and Threatsp. 177
Internal Environment: Strengths and Weaknessesp. 178
Analysis of Strategic Factors (SWOT)p. 183
Strategic Alternatives and Recommended Strategyp. 183
Implementationp. 184
Evaluation and Controlp. 184
Indexp. 185
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